Prelo

Category: content marketing

Self Service Prospecting Tool – Discover qualified leads and grow your agency

Helping agencies and small businesses scale sales prospecting

Running a small business without a self service prospecting tool is like doing your year-end finances without Excel. We found out the hard way when our first Startup failed. That’s why we’ve created Prelo, to help growing businesses find sales qualified leads without breaking the bank. 💳

40% of Salespeople say that prospecting is the most difficult part of the sales process.

In this blog we are going to give you the breakdown on how Prelo can help you discover qualified leads and grow your agency. 🚀

If you want to work with Startups then you’ve come to the right place. If you’re already working with Startups then you know how difficult it is to find well-funded ones.

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How to prospect funded Startups and grow revenue for your digital agency

Funded Startups at an early stage raised an average of $1m

If you run a digital agency and you don’t prospect funded Startups you need to start. Marketing budgets are the first budgets to get cut during a recession.

As a digital agency, it is in your interest to build a solid pipeline of diverse clients to boost revenue. 💪

In this blog, we’ll go deeper into how the Startup industry works. We’ll help you position your agency so that you can attract top funded Startups in your demographic.

Don’t wait to find out your budget has been cut. If your current clients don’t appreciate your services, start connecting with Startups. 🚀

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Selling to Startups 101 : How to qualify sales leads and boost revenue for your agency

Discover simple but effective ways to qualify sales leads for your marketing agency

My focus for this blog is to share how to qualify sales leads and get your digital marketing agency or consulting team in front of key decision makers in Startup.

We launched Prelo to create a frictionless sales prospecting experience for agencies and businesses looking for funded customers in the Startup industry. 🚀

Did you know that over 70% of all sales leads are NOT qualified! As a SaaS Startup founder receiving these unqualified emails I find the experience rather frustrating. 😢

So let’s fix it once and for all!

Continue reading “Selling to Startups 101 : How to qualify sales leads and boost revenue for your agency” →

Selling to Startups 101 : How to use fundraising data to close your next Startup deal

marketing strategy using fundraising data

In this blog I will share insights as to how fundraising data can be used to fill your sales pipeline with Startup customers. If you are selling to Startups the first thing you want to know is whether they have a budget. 💳

It’s no secret that Prelo was the result of our failed attempt at selling a SaaS Solution to Startups. We struggled to find relevant data, like fundraising data and business contact details which eventually cost us. 

After our first Startup failed, I became obsessed with using data to carefully target the right Startups.

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Sales Pipelines : Get more sales leads every month using these 8 simple tips

More sales leads every month with 8 simple steps

When we launched Prelo, I had terrible anxiety trying to attract new sales leads on a regular basis. In this blog I will share with you the 8 most important steps you need to take so that you can consistently bring new paying customers from the Startup industry into your business every month. 🚀

Let’s not play around here, email prospecting is by far the most successful method for attracting new sales leads, and that is why we created Prelo. Email prospecting is 40 times better at acquiring new customers than twitter or Facebook. 🔥

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Sales Prospecting : 8 Steps to find the right customers for your business

Sales Prospecting is a core activity for small business owners to find potential lookalike customers

There is nothing more demoralizing than going through hundreds of email responses from prospects asking you to remove them from your mailing list. 😥 In this blog I will go through the steps you need to create a time efficient sales prospecting strategy for your small business.

To prove this point, when 400 Sales professionals were asked how successful they were at identifying a good prospect. 70% of them came back and confirmed that only 50% of the prospects they reached out to, turned out to be a good fit. 🎯

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Email Marketing 101 : How to warm up your email account in 5 steps

Before starting an email marketing campaign, warm up your email account

In this blog we’ll give you a walkthrough to make sure you know how to warm up your email address before you begin a cold outreach email campaign. The objective, is to give your outreach emails the best chance of getting seen by your customers.

I’ve often wondered about those marketers that subscribe to my newsletter only to unsubscribe before the first issue arrives. It was a way for them to get my email address and send me a direct email without getting stuck in my spam folder – bingo! 💡

Statistics out there tell us that 20% of the 290 billion emails sent every day never land in the recipient’s inbox. 😥

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Email Automation : 80 Email Templates to level up your marketing operations

80 email templates to boost your customer retention

In this blog we are going to cover the core email template categories we use at Prelo. We’ll focus on the key email templates you need to help you operationalise your startup and excite your customers. 🎉

Email marketing is a “grind” for solopreneurs 😬. Building email drip campaigns and creating standard response emails are even tougher tasks when you’re also trying to grow your Startup.

That’s why we’ve curated a comprehensive list of easily customizable 80 email templates. These templates have been put together to help you run your business operations effectively.

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Email Marketing Starter Kit : 40 cold email subject line examples guaranteed to get opened

Email Marketing Starter Kit

In this blog we are going to share 40 cold email subject line examples that will transform your cold outreach game. As the founders of Prelo we have to wear multiple hats. I am the “sales guy”, Emily is our recruitment person with some marketing thrown in, and we deal with everything else in between. What’s clear for me is this…  there’re often times when we’ve had to reach out to strangers to help us achieve a goal.🏆

To do that, we both had to learn how to craft and send cold emails. What we figured out was this, cold emails need to lead with an offer. Our main goal was to make our cold emails a frictionless interaction. 

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🎙Founder Stories : Build, Launch & Exit without fundraising!

Prelo exists to help early-stage startup founders do marketing themselves

A staggering 90% of Startups fail, and 45% of them fail because there’s no need for the product. Finding a steady stream of customers interested in buying your product requires more than just a good product. 

It requires good marketing, and most of us founders suck at this. 😏 

As founders we don’t employ marketing early enough in our Startup journey. We’d rather wait until we’ve spent 12 months building the tech or $150,000 on development teams. 💳

…but there’s a 10x cheaper alternative, and Go For Vertical is that solution.

Continue reading “🎙Founder Stories : Build, Launch & Exit without fundraising!” →

🎙Founder Stories: How Tanya built a global social music platform called Lishash.

Prelo exists to help early-stage startup founders do marketing themselves

It was a tough start to the year, needless to say that I had to put a lot of things on hold to focus on recovering from COVID 😷 .  

I’m happy to tell you that I’m back to 100% and I’m so pumped to get back speaking to my founder friends. This afternoon, I’m going to be talking to Tanya Desai

Tanya is the Co-founder of Lishash, a social music platform that brings people together through their love of music. 🎶

Continue reading “🎙Founder Stories: How Tanya built a global social music platform called Lishash.” →

🎙Founder Stories : How to bootstrap a B2B SaaS to $13K MRR in 1 year! Kilian’s Story

Prelo Founder Stories

I’m super excited to share my very first podcast of the year!?🎙 It’s a special one with a good friend of mine Kilian Poulin.  

Kilian is the founder of Mark (MarkCopyAI). Mark helps you write blogs, articles and short form content three times faster than you’ve ever done before.🎉   

There are over 4.4 million blog posts published every day! So how do you get your content in front of more customers? This blog will follow the journey of a founder who has built a product to help you do just that.

Continue reading “🎙Founder Stories : How to bootstrap a B2B SaaS to $13K MRR in 1 year! Kilian’s Story” →

🎙Founder Stories : James’s Startup journey as the co-founder of NearU

Prelo exists to help early-stage startup founders do marketing themselves

Five minutes before my podcast, I crashed around our dining area trying to get my headphones and microphone connected in time, tech was letting me down once again.

I’m meeting James Solomides, the co-founder of NearU. I like to think of them as the Uber for on demand workspaces, but James describes it very well. 👉 “NearU is an On-Demand Workspace Booking App”

Continue reading “🎙Founder Stories : James’s Startup journey as the co-founder of NearU” →

🎙Founder Stories : Sven’s Startup journey as the founder of intribe

Prelo exists to help early-stage startup founders do marketing themselves

11am on a rainy Monday morning in London, I jumped on a zoom call to talk “marketing” with my friend and founder of intribe – Sven Radavics.

Would you believe it, this is my 20th founder meeting of the month! 🚀

Sven had just finished his working day in Singapore, and as we got on the call, we immediately started kicking around some content marketing ideas. 🔥

Continue reading “🎙Founder Stories : Sven’s Startup journey as the founder of intribe” →

Product Insights : 7 Things customers wanted to know about Prelo !

We launched Prelo in August 2021, the journey to date has been challenging but exciting. Ask any founder bootstrapping and they’ll tell you how hectic it is when you have to wear multiple hats in a Startup 🤹‍♀️

I personally did a lot of growing up in the last 3 months. Interesting story (to be shared soon) but we launched Prelo days after our previous Startup failed and I have to say, the journey was completely unchartered. 😥

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6 Marketing memes : Mistakes founders make when launching a Startup !

I’m a 2x founder who failed with my first SaaS Startup, I did zero marketing myself. This blog was exactly what I needed when I was busy building product features🙄 . The reality was, I should have spent more time marketing my Startup.

Most people aren’t too comfortable with marketing and that’s why we created Prelo to help founders and product makers put themselves out there.

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Find CEO email addresses for free and grow your Startup

helping small businesses find ceo email addresses at startups

This blog was something I’d wanted to write for some time so here it is. Like all of my blogs, this is coming from my personal experiences based on our previous Startup.

📣 Stop Press, we’ve got some big news! We’ve started generating revenue. It’s extremely weird to type here, but in 5 years this is perhaps my biggest single achievement in Startup.

Continue reading “Find CEO email addresses for free and grow your Startup” →

Easy growth tips for startup founders building on Twitter

how to growth on twitter

So here’s the thing, in May 2021 we didn’t have Prelo, I was busy getting over the failure of my previous Startup where we had tried everything, nursed it for 2yrs adding features and hoping it would sell itself. 🙄

We had to switch it off at the end of May, but by early June, I’d embarked on a new shiney adventure. I’d started building Prelo 😎 with the same team.

Continue reading “Easy growth tips for startup founders building on Twitter” →

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